He Black Fridayliterally translated as “Black Friday”, is one of the essential events for fashion lovers. It is celebrated, following tradition, on the third Friday of the month of November, precisely one month before Christmas.

This day marks a series of massive discounts, especially relevant at this time, for the search for gifts and designs for the end of year holidays. This 2022 does not fail the rule: numerous firms have joined the action, with offers of up to 50% or more.

The success of this date also lies in the digitalization of the purchasing process: “e-commerce has been established in such a way that it is now 58.2% of Internet users have made at least one purchase in stores on-line throughout the year”according to the October 2022 Digital Report from Hootsuite, the leading social media management platform, and We Are Social.

“In Spain, online shopping is also gaining ground. More than 53% of Internet users between 16 and 64 years old make a purchase on-line every week, with women between 25 and 34 years old being the ones who buy the most on-line and men between 55 and 64 years old the least. On the other hand, free shipping influences almost 50% of global users in their purchasing decision on-line“, according to data from the aforementioned report.

Whatever the chosen purchasing method, the Black Friday It is presented as a great opportunity to get basics, these wardrobe staples that manage to go beyond trends. The white shirt, the blue jeans, the black jacket… are just some of them.

Inditex’s most valued brand, Zara, offers us some of them at a reduced price. The formal starting signal? Their discounted clothing can be purchased from 9 p.m. on the app, 10 p.m. on the website and on the 25th in stores.

At MagasIN, we selected 10 successful garments for their timeless and versatile character.

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