Browse By

Olivia Palermo shows off the “wet hair” effect: how to copy it in the words of experts

Actress, model, designer… Olivia Palermo’s wide range of activities (New York, 1986) They have established her as an undisputed icon in the world of fashion. With collaborations as prestigious as Tommy Hilfiger or Pretty Ballerinas, she is a guarantee of style and success.

The New Yorker not only stands out for her impeccable fashion look: It is also a reference in the world of beauty. The latest proof of this was its appearance at the 2023 Gourmet Awards, organized by the magazine ELLE.

The it-girl She appeared in a short, orange dress with long sleeves and a train, with ruffle detail, which she combined with XXL earrings and sandals with knot details. She opted for sophisticated makeup, with defined eyes with shadows in earth tones, a pink blush and finishing lips. gloss. But it was her hairstyle that caught the most attention: the star, who is currently rocking a bob, opted for a classic, the wet effect, also known as wet look. Discover how to reproduce it in the words of experts.

How to copy it?

“The finishes wet They add sensuality and strength to the hair, in addition to being very versatile. You can work on a full length of hair and play with the amount of product, depending on whether you are looking for a more discreet or more explosive result. This looks especially good when enhancing short pixies and minibobs”, points out Mª José Llata, director of Peluquería Llata ​​Carrera (Santa Cruz de Bezana, Cantabria).

“It is a daring style but without losing elegance, and the best thing is that it is very easy to achieve. This season we see them with a side part and a flip hair finish, that is, with the tips raised to achieve an irresistible retro effect. If you want a For extra explosiveness, add a few touches of glitter gel on the sides,” adds the expert.

How to get it?

First, dampen your hair with a water spray. Next, define the central or lateral part of your hair. Then, “toApply the gel in sections, brush to distribute the product well and use the ‘roping’ technique., which consists of taking strands of hair and squeezing them from top to bottom, as if you were holding a rope. This allows the hair to be brought together and left more controlled and without volume,” explains Conchi Arias, founder of Campos Curlyhair, in Granada.

If you want to provide even more sophistication to your look, expert Mª José Llata ​​points out: “we can use strands to draw water waves that decorate our hair, whether in loose hair or with updos. What we will do is work the desired shape with wet hair with a strong hold product, hold it with clips and let it dry. It is a great option to succeed at events and celebrations,” he explains.

Where to get it?

Garnier offers us the wet effect gel Wet Shine Fructis Style (4,95 € in El Corte Inglés) that guarantees an extra-long-lasting fresh-out-of-the-shower effect. Your password? The anti-evaporation technology that prevents your hair from drying out.

The spray Hold & Shine nº545 of REF Stockholm It allows you to fix the waves without weighing them down. In addition, it provides texture and gives us extra shine to our hair. This type of lacquer has a formula that makes brushing easier to give a softer appearance with greater movement.

The light hold styler without cardboard effect Light Defining Gelof DevaCurl (€13.99) has a residue-free formula, formulated with light hold ingredients. Wraps curls in a non-sticky veil that redraws shape, tames frizz and amplifies shine and elasticity.

Versatile and elegant, it is a hairstyle that is successful with all types of hair. It is especially suitable for special occasions, including BBC events (weddings, baptisms and communions).

The keys to makeup

The makeup look chosen by the star was also a success. For the occasion, chose matte eye shadows, ideal for highlighting the natural brown of your iris. In this case, he chose to cover his entire eyelid. To copy it, opt for a brush or sponge.

Of course, as You Are The Princess experts remember, “We don’t always use the right sponges or in the right way.. In fact, there are many people who follow applying the product without previously moistening it. Although that is just another procedure, the truly important thing is to choose a good sponge that helps us apply evenly and precisely apply makeup.” They recommend Velvet Spongea sponge made with a fusion of microfibers and with a pleasant velvety touch that can be used wet to apply liquid, fluid and cream foundations, or dry, for apply powder products such as shadessun powders, highlighters, etc.

The socialite’s lips stand out for their light shine. To copy it, nothing better than a glosswith a sponge-shaped applicator, or a blossom, new generation lipsticks that are gaining a lot of prominence. What does it consist on? They are “lor better of both worlds: the nutrition of a balm lip and the shine of a lip gloss. This hybrid called with the term lip blossom -coined and registered by makeup artist Jamie Greenberg-, continues to gain followers among Generation Z, so given to seeking immediacy.

These new formulas infused with dryness-fighting and shine-boosting ingredients – unlike the sticky, fruity lip glosses of the early ’80s – typically contain shea butter, hyaluronic acid, ceramides, cocoa butter, vitamin E or avocado oil,” explain the experts at Sephora.

Follow the topics that interest you